According to a report by idealista/news, interest in branded residences is growing rapidly, a concept that is attracting an increasing number of real estate buyers and investors.

In ten years, between 2011 and 2021, this market has increased by 230% globally, according to data released by Savills. This trend is gaining traction in Portugal with several projects getting off the ground, including the Pine Cliffs Residences, Sheraton Residences, W Residences and Wyndham Residences.

“Branded residences have the added benefit of a strong brand that guarantees top-notch hotel services and property management. All this constitutes a strong argument in favour of the stability and growth potential of this investment”, says a statement the Ombria Resort, where the Viceroy Residences at Ombria Resort are being created in the Algarve, managed by North Americans Viceroy Hotels & Resorts.